This app wants to help create a litter-free world

It all started in 2012 when entrepreneur Jeff Kirschner was on a walk with his children in Oakland, CA and his daughter spotted a plastic tub of kitty litter in a creek: “Daddeeeeee,” she said in a puzzled voice. “That doesn’t go there.” Sure, I’d seen litter before.

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This app wants to help create a litter-free world